If you are new to the field take on a couple of volunteer opportunities and document your success. You now have a portfolio of proof to back up your claims. Especially if you have letters of reference written from the people that you help without charge.

Of course, if you have such good SEO talents that people can see the difference in 15 days, then why not go it along at least on one project. Not only will this give you more experience, but you will be able to generate some side income if done right. Who knows, it could turn into an option that you do exclusively instead of working for anyone else at all.

I hope that helps.

SEOGuy
Helping Internet Mareting make sense for the real world.
===>

You may want to consider some simple algorithms which, when observed and committed in designing of a website with placement of various critical metatags that can surely achieve a high search engine presence and increase Internet traffic to your website. These metatag strategies work well with published webpages at Google and Yahoo.

Design: Should you create an extensive Flash-based website, make sure to fill-in the property entries such as the Title, Description and Keywords. Failing to do so, leaves no hard HTML or ALT resource that can be readily indexed by search robots.

A non-Flash-based website which relies on hard text, is far easier to be indexed by search robots. Limit the use of stylized text saved as .gifs since as a graphic, they are not indexable by search robots.

Avoid use of frames since any number of search robots are unable to properly classify textual material.

Placement of Metatags:

A ranking or search order does take place with Google and Yahoo and it begins with the “Title” metag which should consist of no more than 65 characters separated by commas. The “Title” should describe in generic terms, the goods and services, followed by a location from which the resource is located, i.e., city, state. The placement of a domain name which is not generic within the “Title” is not appropriate, unless your domain name is a major recognizable brand name.

The second metatag is the “Description” which is usually 25-30 words to form a complete sentence which best describes one’s goods and services.

And the very last category - “Keywords” are also somewhat limited to 15-16 words which can be plural and compound in nature.

Here’s a demonstration of an actual FIRST PAGE placement on Google’s search engine with the submission of very “generic” set of key word queries:
1. Go to Google’s search engine.
2. At the search entry, type in the words “ecommerce tutorials seo” [and of course, leave out the quotes [”]
3. Hit “Enter.”
4. There will appear some 1.67 MILLION search results.
5. Check out the No. 2 search entry “Welcome to Downtown L.A.” which currently uses the above-referenced algorithms to achieve their FIRST PAGE position.

Good luck!

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The most effective way to advertise on the Internet is
to first set up a website and publish its domain name
on major search directories such as Google.com,
Yahoo.com [at?…… and
MSN.com since 85% of Internet shoppers rely on these
search directories to provide them with goods and
services. In a sense, these search directories are a
very large Internet Yellow Pages.

Nevertheless, should your website or opening webpage
fail to contain “generic” keywords, then anyone using
such “generic” queries will not be able to discover
your website. Your domain name [URL] of your website,
in a sense, will be invisible, undiscoverable.

You may want to consider some simple algorithms which,
when observed and committed in designing of a website
with placement of various critical metatags that can
surely achieve a high search engine presence and
increase Internet traffic to your website. These
metatag strategies work well with published webpages
at Google and Yahoo.

Design: Should you create an extensive Flash-based
website, make sure to fill-in the property entries
such as the Title, Description and Keywords. Failing
to do so, leaves no hard HTML or ALT resource that can
be readily indexed by search robots. Also consider the
Internet audience and their incoming setup. For
example, if they are on analog/dialup, Flash webpages
take too long to load up and therefore analog users
will likely lose interest and discontinue entering the
Flash site. On the other hand, anyone on hi-speed DSL
lines, will welcome Flash pages which load quickly. So
before designing a pure Flash websitge, ask the simple
question, “Who’s my end user - is he on dialup or
DSL?” And if you had to choose between these two users
for maximum marketability, then select analog users
since 80% of most resident users are still analog
Internet subscribers and pure HTML designed webpages
is best for them.

A non-Flash-based website which relies on hard text,
is far easier to be indexed by search robots. Limit
the use of stylized text saved as .gifs since as a
graphic, they are not indexable by search robots.

Avoid use of frames since any number of search robots
are unable to properly classify textual material.

Placement of Metatags:

A ranking or search order does take place with Google
and Yahoo and it begins with the “Title” metag which
should consist of no more than 60 characters separated
by commas. The “Title” should describe in generic terms, the goods and services, followed by a location from which the resource is located, i.e., city, state. The placement of a domain name which is not generic within the “Title” is not appropriate, unless your
domain name is a major recognizable brand name.

The second metatag is the “Description” which is
usually up to 41 words to form a complete paragraph which
best describes one’s goods and services. It is not merely a list.

And the very last category - “Keywords” are also
somewhat limited to 15 words which can be plural
and compound in nature. Again, avoid multiple entries
which could be mistaken as “spamdexed entries” which
is defined as the loading, and submission of
repetitive words into a particular metatag category.
“Spamdexing” when discovered on a webpage and reported
to Google’s spamreport.com can result in the
elimination of your website from their search
directory.

Here’s an example of a very highly-placed website on
Google.com: Begin with the very “generic” search query
“sandwiches downtown los angeles,” taking note to not
abbreviate Los Angeles to “LA” and of course, leave
out the parentheses (”). It will bring up some 2.4
million+ search results. Check out where “Nazos.net”
is ranked. It’s on the SECOND FRONT [ranked 15]!
Again, Nazos.net’s high web presence was achieved by
proper web design and placement of relevant metatags
according to Google’s publication guidelines.

Good luck!

1) SEM Basics –
Great search marketing tutorials and search engine marketing blog

2) SEOMoz –
One of the best search related blogs out there

3) Search Engine Watch Forum —
A great forum, excellent place to ask questions.

After that, check out

This page will keep you up-to-date with the latest theories and practices as “preached” by 16 of the most important search marketing related blogs online today.

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